I was standing still, with my hands in my pockets and a neutral face, simply observing and enjoying the music in my own way. Then something surprising happened. Out of the entire crowd, Wiliadel Denervil noticed me. She suddenly stopped the music, turned on the microphone, and pointed in my direction.

With time and experience, it got easier. I found ways to help overcome the fright of the blank page, ways to understand which category of content to design for. And, I’d love to show you how. At the end of this month, we’re launching "DIY Marketing", the first in a series of free webinars to help freelancers, business owners, and nonprofit communication leads understand the basics of design and marketing.

A few weeks ago, on their way out, one of our clients told me about some regretful experiences they’d had with a few local businesses. They were grateful for our service — and I was happy to hear it — but that conversation stuck with me. Because it reminded me: building trust takes work. And keeping it? That’s an everyday climb. Let me give you the back story. I first heard about the Brand Ladder from Marty Neumeier, a branding expert who shared the concept in one of Chris Do

Recently, I participated in a workshop where I had to talk about planning and creating strategic content to strengthen visibility and positioning.

Lightroom presets are like filters for photos and here are 3 reasons why they’re important.

Did you know that not understanding your audience is one of the reasons why you might struggle with writing captions for Instagram?

Here are 3 sections of your Instagram bio to look out for and polish whenever you get a chance: 1. Account handles Make sure that whatever handle you add to your bio actually works and leads to the right account. 2. Contact info Add functional EMAIL or CALL buttons to make it easier for people to reach you. 3. Link This is a precious opportunity to guide people to your site or somewhere else. Don’t waste it. One of the ways to maximize this "real estate" is to insert a link t

You may not realize it, but pretty much everything starts with branding. Think about it...

I'm finally getting to tackle photography, specifically editing on Lightroom. I'm excited to share what I know with you.

Why polls anyway? Polls on Instagram are a great way to create engagement with the people that follow you. So here are 5 tips on IG polls.

Instagram Story is really this: storytelling. For that, I've compiled tips and ideas to spark your creativity. Here we go!